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Learn the 4Cs of Diamonds

Understanding the 4Cs of diamonds is essential to shop for a sparkling diamond that fits your budget.

• Cut
• Color
• Clarity
• Carat

Cut

The most crucial "C," defining a diamond's proportions, symmetry, and polish. These elements dictate how light interacts with the diamond, directly impacting its brilliance, fire and scintillation, and making it the primary determinant of a diamond's beauty and sparkle.

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Color

For white diamonds, "color" refers to the absence of color, graded on a D-to-Z scale. 'D' is colorless and most prized. As you descend the scale, subtle yellow or brown hues become more apparent, which can detract from the stone's bright, icy appearance.

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Clarity

Clarity assesses a diamond's purity based on the prevalence of its natural inclusions and blemishes. The scale ranges from FL to I3. Prioritizing an eye-clean diamond—one whose imperfections are invisible to the naked eye—can save money while retaining most value.

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Carat

Carat is a unit of weight, not a measure of visual size. One carat equals 100 'points'. While carat weight directly influences a diamond's rarity and price, a larger stone is not inherently more beautiful. A diamond’s true beauty is a result of its synergy with the other Cs.

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Diamond Cut

Diamond Color

Diamond Clarity

Diamond Carat

Explore Colored Gemstones

• Pearl
• Labradorite
• Cubic Zirconia (CZ)
• Opal
• Moissanite